Winged dream #Catapultcollection

4/13/2017

uBlend composition:
70% fine mako cotton
20% Irish linen
10% Tencel
Specifically woven to celebrate our first brick and mortar showroom, a cute creative space that we have christened the Joy and Joe babywearing gallery! Winged dream dusk and dusk, as well the rest of the collection will be available for sale on our event day. Enjoy

Winged dream dawn

Winged dream dusk

Photography of our action shots by Si Moore, Wales

The inspiration for this design came from a day when I got lost in thought about the beauty of transformation. I was at the reception area in Joy's school and a quote on school wall got me thinking and I can remember that feeling of elation whenever I look into the future knowing that our children especially those who have had very difficult beginnings will one day outgrow their difficulties no matter how long it takes.
Metamorphism can be slow but the beauty therein needs to celebrated. In this design, you will see a rose flower metamorphosing into a butterfly in a very gentle, quirky, and impressive artistic interpretation of this well known scientific concept of metamorphosis.
~Bc Osundeko
(Founder, Joy and Joe limited )
~Bc Osundeko

1 Comment

rosalind westwood

4/13/2017 06:35:06 pm

love both of these .the design is amazing and the idea behind it of metamorphosis and outgrowing difficulties really resonates .i thought before seeing these photosthat dawn had won my heart but these photos really show off the vibrancy of dusk . tough choice to decide but think dawn still slightly edges it but it's a close call

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