A little more about us

About Joy and Joe baby Wraps

Joy and Joe baby wrap carrier is designed by a mum who was inspired by the need to facilitate kangaroo care and bonding between parents and little. Her children passed through the neonatal intensive ward and she experienced first-hand the importance of holding babies closely and how this can benefit both mother and baby.

Joy and Joe Baby Wrap carrier is approximately 5meters long and made of 100% natural British manufactured cotton (interlocked cotton jersey). It is designed to enhance the special relationship between the wearer and the baby by offering a unique feeling of close contact. There are different carrying positions, it adapts itself to the baby's development and the wearer's build. Joy and Joe baby wrap distributes the weight of your baby around your back. It utilises shoulders and back due to its fantastic width that moulds around your body and baby’s.

The beauty of baby wraps is their versatility in that they can be tied in several ways without limitations due to the fact there are no nasty buckles or clips or snaps that bruises tender skins that babies have. Because this wrap is suitable from birth, little babies whose necks are developing will be well supported with this wrap as shown in website www.joyandjoebaby.com. Enough of fussy and crying babies as your baby will be comforted with the sound of your heart beat and body warmth enhancing mother-child bonding. Research pioneered by Dr Sears has emphasised the importance of baby wearing backed up scientific statistics. If you’re new to baby wraps, you can practise with a big teddy with a realistic baby size in other for you to have an understanding of how to carry your baby close and safely. Baby wearing is so sweet especially when you do it right. Please exercise patience when you’re doing it for the first time.